Salesforce Emails Going to SpamHey there, fellow tech enthusiasts! It’s your girl Taylor here, and today I’m tackling a super relatable question Salesforce emails going to spam. I mean, who hasn’t experienced the frustration of sending a perfectly crafted email only to have it land in someone’s spam folderSo, what’s behind this phenomenon Why do Salesforce emails seem to be going to spam more often than not Well, my friend, it’s not just you. According to a recent study, 11% of all emails sent are marked as spam. Ouch! But don’t worry, I’m here to help you understand why this happens and what you can do to avoid it.Why Do Salesforce Emails Go to SpamHere are some common reasons why your Salesforce emails might be ending up in the spam folder Poor email subject lines If your subject line is too promotional, too long, or too generic, it might trigger spam filters. Lack of personalization If your email doesn’t address the recipient by name or doesn’t take into account their interests, it might seem like spam. Too many links or attachments If your email has too many links or attachments, it might raise red flags with spam filters. Unsolicited emails If you’re sending unsolicited emails to people who didn’t opt-in to receive them, you’re basically asking to be marked as spam. Spammy keywords If your email contains spammy keywords or phrases, it might trigger spam filters.How to Avoid Salesforce Emails Going to SpamDon’t worry, I’ve got you covered! Here are some actionable tips to help you avoid sending emails to the spam folder Personalize your emails Address your recipients by name and make sure your email is relevant to their interests. Use clear and concise subject lines Keep your subject lines short, descriptive, and free of spammy keywords. Use a clear and concise email body Make sure your email body is easy to read and understand, and avoid using too many links or attachments. Use a reputable email service provider Make sure you’re using a reputable email service provider that has a good reputation with spam filters. Monitor your email metrics Keep an eye on your email metrics to see which emails are getting marked as spam and adjust your strategy accordingly.Real-Life ScenarioLet me give you a real-life scenario to illustrate this point. Imagine you’re a marketing manager for a gaming company, and you’re sending out an email campaign to promote your new game. You’ve got a list of 10,000 subscribers who opted-in to receive emails from you, but you’re still getting a high number of spam complaints. What do you doWell, first, you take a closer look at your email metrics to see which emails are getting marked as spam. You notice that your emails with subject lines like Win a Free Copy of Our New Game! are getting marked as spam more often than not. You realize that your subject lines are too promotional and need to be more descriptive.So, you decide to change your subject lines to something more descriptive, like Get Ready to Play Our New Game! You also make sure to personalize your emails by addressing your recipients by name and making sure the email body is relevant to their interests.ConclusionSalesforce emails going to spam is a common problem, but it’s not insurmountable. By understanding why your emails are getting marked as spam and taking steps to avoid it, you can increase your email open rates and conversion rates. Remember, personalization, clear subject lines, and a clear email body are key to avoiding the spam folder.If you found this post helpful, I’d really appreciate it if you could do me a solid and support our blog with a coffee from GoFundMe (https://gofundme/f40c797c). Every little bit helps, and it would mean the world to me and Lilly. Thanks for reading, and we’ll catch you in the next post!P.S. If you’re feeling generous, you could also support our blog with a thoughtful journal with prompts for gratitude and reflection. Writing these blogs takes time, and it helps keep things running while sharing value with you! Donate via the link, and every dollar helps.
